• Media Relations Manager

    Job Locations US-NY-Melville
    Job ID
    7511
    Experience (Years)
    10
    Category
    Corporate Communications
  • Company Overview

    Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $29 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2016† and is one of Fortune Magazine's World's Most Admired Companies in 2016. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA. For media inquiries, please contact pr@cusa.canon.com.

    † Based on weekly patent counts issued by United States Patent and Trademark Office.

    All referenced product names, and other marks, are trademarks of their respective owners.
    We are an EEO/AA employer. Minority/Female/Individuals with Disabilities/Protected Veterans.

    Position Overview

    The Media Relations Manager (Manager, Public Relations) must be an effective communicator and will be responsivble for creating an effective communications channel to media and industry analysts. The Media Relations Manager will manage the flow of news about the organization to the media including identifying new media targets, cultivating and managing media relationships, story mining and media research, competitive analysis and media analysis reports. Strong media contacts a plus.
     
    #LI-AV1 #CUSA

    Responsibilities

    - Create a strong and effective communications extension to the PR team that focuses on publicity for the company and the media landscape
    - Oversee all media relations efforts including dedicated ongoing media outreach, sharing Canon company news, new product news, developing media pitches and story angles, thought leadership, participation in industry events, daily media list audits and refinements
    - Develop ongoing detailed competitive analysis and reports including qualitative analysis of competitor coverage and content, SEO, social media integrations, etc.
    - Media Analysis reports, including Daily News Summary, tradeshow/PR program analytic reports, deeper intelligence reporting in monthly reports
    - Capitalizing on trending topics, relevant thought leadership opportunities and inserting Canon spokespeople into stories in real-time

    Qualifications

    - Candidate must have at least 10 years PR experience working directly with media and/or industry analysts
    - Bring forth strong media contacts and strong understanding of the evolving media landscape
    - At least 2-3 years management experience a plus
    - Bachelors degree a plus
    - Job requires 20% travel
     
    If you are not reviewing this job posting on our Careers’ site https://www.usa.canon.com/internet/portal/us/home/about/careers, we cannot guarantee the validity of this posting. For a list of our current postings, please visit us at https://www.usa.canon.com/internet/portal/us/home/about/careers.

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