• Business Development Representative (Sales Development Representative - Biotech)

    Job Locations US-MD-Rockville
    Job ID
    Experience (Years)
    Medical Device
  • Company Overview

    Canon BioMedical, Inc. is dedicated to extending innovative Canon core technologies into the burgeoning life sciences field — and to the introduction and marketing of vital, new-platform products in the critical area of molecular diagnostics.
    Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $29 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2016† and is one of Fortune Magazine's World's Most Admired Companies in 2016. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA. For media inquiries, please contact pr@cusa.canon.com.

    † Based on weekly patent counts issued by United States Patent and Trademark Office.

    All referenced product names, and other marks, are trademarks of their respective owners.
    We are an EEO/AA employer. Minority/Female/Individuals with Disabilities/Protected Veterans.

    Position Overview

    The Sales Development Representative (SDR) is responsible for selling Canon BioMedical’s products in the biotech, pharma, and CRO markets, and to achieve designated sales targets. The SDR should be able to generate leads and identify sales opportunities by penetrating new segments/accounts in the assigned market. He/she should be comfortable cold-calling, and selling to lab scientists and principle investigators or managers, and the C-suite. The SDR must be able to build a territory, close opportunities, and develop a plan to achieve assigned sales targets.
    #CBMI #LI-CM1


    - Identify new opportunities through cold-calling and penetrating new segments/accounts in the biotech, pharma, and CRO markets
    - Understands broad strategic objectives and contributes to their creation and helps to execute successfully against them
    - Has ability to develop, and communicate sales strategies, territory management, account analysis and call planning to others
    - Demonstrates ability to identify, advance and close new business opportunities by creating and executing a strategic business plan
    - Experience building and maintaining an effective sales pipeline
    - Maintains a high level of product knowledge in PCR and Real-Time PCR segments
    - Ability to gain consensus and work as part of a team; brings all resources together to successfully develop new business and maintain existing business
    - Clearly communicates technical details with colleagues and customers
    - Recognizes problems and suggests new approaches to solve them
    - Attends trade and vendor shows and meetings as required
    - Direct sales of product to biotech, pharma, and CRO accounts
    - 50% travel within the territory with overnight stays


    - 3-5 years of experience in the Life Science/ MDx market or related business area
    - Must have a strong science background in advanced biology, prefer Molecular Biology or similar
    - Proven direct sales performance in the Life Sciences/ MDx market
    - Ability to build strong networks and successfully manage long term customer relationships
    - Experience using a CRM is required; Salesforce.com preferred.
    - Proficiency in Microsoft Office (Word, Excel, PowerPoint) is required
    If you are not reviewing this job posting on our Careers’ site https://www.usa.canon.com/internet/portal/us/home/about/careers, we cannot guarantee the validity of this posting. For a list of our current postings, please visit us at https://www.usa.canon.com/internet/portal/us/home/about/careers.


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